Marketing Analytics

Specialist - Parts Strategy

1 Nos.
57638
Full Time
3.0 Year(s) To 5.0 Year(s)
5.00 LPA TO 7.00 LPA
Marketing / Advertising / MR / PR
HVAC/AHU
Job Description:
  • Integrate quantitative and qualitative research insights to establish competitive stance of key market players in the HVAC & Fire Pump Industry (sales, ad spending, communication positioning, promotions, new product launches, corporate news, etc.)
  • Collect, combine, and maintain external (E-comm, WPD, Service contractors &channels, campaigns and ongoing programs) and internal data (ADEPT, catalog& promos)
  • Assess potential impact of competitive moves on Armstrong brands and operations on Price& Discounts
  • Liaise with HQ Competitive Insights team to gather and share findings on the international competitive level
  • Perform ad-hoc analysis to improve knowledge of competition, in order to provide key actionable insights, both reactively and proactively

People from Pump or HVAC industry only

Company Profile

They are known around the world as a leader and innovator in the design, engineering and manufacturing of intelligent ----flow equipment, with over 1200 employees worldwide, operating eight manufacturing facilities on four continents

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